WP Memory Limit Issue

Hi,

I purchased the Highend theme with the import of the main demo theme option included.

But on wordpress, the following message shows up:

WordPress Memory Limit (WP_MEMORY_LIMIT) : 40M memory limit should be at least 64MB. Please refer to : Increasing memory allocated to PHP for more information.

I’ve increased the memory_limit up to 64 MB on the cpanel as requested but the message still shows up. My host (Bluehost) has confirmed me that the modification was done and suggested me to address myself to the theme developer.

Thanks for your help in advance,
Kait